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Bharti: Belarus companies need better marketing for entering Indian market


Belarusian companies know how to produce industrial goods of high quality, but in order to enter the market of India they need to take efforts to improve the marketing and trade sector, Ambassador Extraordinary and Plenipotentiary of India to Belarus Manoj Kumar Bharti told media on 13 August.

Efforts to advance Belarusian goods to the Indian market would be a great addition to close political cooperation. The visit of the Speaker of the lower chamber of the parliament of India to Belarus in May 2013 was a successful one. The visit included high-level meetings, including with the President and the Prime Minister of Belarus. The need for prompt building up of economic cooperation between India and Belarus that was discussed at the meeting remains relevant, the diplomat stressed.

According to the Ambassador, although the global and regional economic situation has its impact on the economy of the country, the Indian government will always seek close bilateral economic relations with Belarus.

India is still interested in Belarusian fertilizers, dump trucks, trams, railcars and elevators. In turn, Indian businessmen are ready to deliver high quality leather footwear, textile, and pharmacological products to Belarus.

“I have held numerous negotiations in various ministries and agencies of Belarus regarding the increase of the supply of pharmaceutical goods to this country and possible creation of joint companies in this sector. I believe that Indian pharmaceutical drugs are an optimal combination of the price and the quality. Their supplies can be increased four times as minimum,” the diplomat said.

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